The region’s airline ready preparations will continue right up until Christmas, with 20 member businesses so far opting for one-to-one sessions with MRBTA Major Projects Consultant Pip Close.
If your business would like one-to-one assistance with preparing to attract and welcome Jetstar passengers, please contact Pip Close via [email protected].
Plan Ahead: Future Training Sessions
Airline Ready Workshop
Tuesday 4 February, 9.30am, City of Busselton
This is a repetition of the workshops provided in November 2019, and will cover the topics included in the Industry Toolkit: Distribution Systems; Commercial Partnerships; Selecting the Best Technology for Your Business; Your Website as a Direct Sales Channel and more.
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Experience Building
Thursday 6 February 2020, 10.30am, City of Busselton
This workshop aims to help businesses identify new tourism experiences or enhance existing experiences. Business will learn to deliver engaging and memorable visitor experiences by understanding the needs and preferences of the market. Encompasses contemporary experience development practices such as customer mapping, storytelling, online marketing and social media engagement.
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Sales & Marketing Activity
Artwork Preview: Melbourne Airport Billboard
Tourism WA has shared a sneak preview of this billboard artwork promoting the Melbourne-Busselton air service, which will displayed at Melbourne Airport in January.
Route Marketing Explained: Channels for your Business
Find out which organisations are leading the marketing efforts for the Melbourne-Busselton route, and where your business can be focussing its efforts.
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Watch: Jetstar Airfare Sale Video
View this video snippet from Jetstar’s Facebook page which has helped to entice passengers to the region from Melbourne.
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Invitation for EOIs: PR Famils
MRBTA & ASW’s media famil program will continue to generate destination editorial across influential publications in order foster interest in the destination among the domestic market.
Take this opportunity to gain exposure for your business by registering to host or provide experiences to journalists and influencers.
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Busselton-Margaret River Airport Update
Transport Operators: EOIs Now Open!
The City of Busselton is now calling for registrations of interest from transport operators including small charter vehicles, buses, coaches, shuttle vehicles, taxis and rideshare from 9th December. Registrations of Interest must be submitted by 4:00pm on 3 January 2020.
Visit Airport Website