Building on the success of last year’s campaign, the Margaret River region and Expedia Group will again join forces to promote winter visitation.
- For those properties that took part by providing a special deal, they saw solid growth. As a collective, they achieved +26.4% YoY gross booking revenue, +36.5% YoY room nights and +27.3% YoY for length of stay
- Margaretriver.com received a 28% increase in Singapore traffic during the campaign period
This campaign is an activity of the International Wine Tourism Grant funded by Wine Australia, Margaret River Wine Association, Margaret River Busselton Tourism Association, South West Development Commission and Australia’s South West.
If you have any questions on getting involved, please contact Sophie Mathewson via the button below: