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MRCCI Social Media Advanced Workshop

July 4, 2019 @ 9:30 am - 12:30 pm

The MRCCI is collaborating with Tischh Marketing to present a series of digital marketing workshops for MRCCI Members.


You already know Social, now it’s time to get Strategic.

Building on your understanding on using social media for business, we’ll help you achieve your organisational objectives to deliver tangible, measurable outcomes.

Learn how to select the optimum mix of Social Media channels to engage your particular target audience; understand how to grow your fan base – and continue to captivate them – with consistently engaging and useful content. Work smarter: save time by using content-scheduling applications, and conserve your energy for creating beguiling, compelling long form copy. Discover how to monitor engagement across multiple platforms at once, and then demonstrate your success using a range of measurement and reportage tools.

We like to keep the format fairly relaxed, but it’s a tightly focussed learning environment. Class sizes are small – 15 participants, max – so that there’s always time for questions or clarification.

Who it’s FOR…

You’re already using Social Media for business but your ready to get strategic / You need to demonstrate the value of business-level Social Media to others in your organisation / You’re doing millions of things across multiple platforms, and haven’t even got time to attend this course.

Who it’s NOT FOR…

You don’t know your hashtag from your handle (consider signing up for Social Media 101 – June 20th). Then come join us 🙂

The overarching aim of this course is to instill business disciplines and accountabilities throughout your social media activity. Major themes (across all platforms) are

  • Definition of objectives
  • Making your social media approaches targeted and strategic
  • Exploring paid social media options
  • Measurement and reportage (including campaign tracking and ROI analysis)
  • Content management

If you have any queries about the workshops, please email rebecca@mrcci.com.au.