Margaretriver.com Dedicated Blog 2022

Reach more visitors directly and bring them closer to your brand by securing a dedicated piece of content on margaretriver.com.

Great For…

Drawing attention to your business and building your brand narrative. The dedicated blog concept means dedicated features can be tailored to bring out the varying stories that make member businesses unique and interesting.  This content is distributed via Social Media directly tagging your business in front of MRR’s 120K+ strong audience. It also comprises the lead feature in the relevant month’s consumer and media EDM’s.

Target Audience

Visitors in the ‘Dreaming’ and early ‘Planning’ and ‘Booking’ stages of the Visitor Journey, researching via the destination website which is optimised for desktop, tablet and smartphone.

Reach

Margaretriver.com receives more than 132,000 sessions per month. Sponsored content receives ~2.5K page views in the first month and ~14K page views/year, driving website traffic direct to your Member Page.

Trends show that Member Pages see a 300-400% increase in traffic as a result of a dedicated feature.

Advertising Period

Permanent content

Prerequisites

In order to take full advantage of the Dedicated Blog product, members should satisfy the following prerequisites before purchasing:

• Have a strong angle or story idea (i.e. an upcoming event, a business milestone, a new product or service offering, an interesting historical narrative…)
• Able to supply recent, professional photography to accompany their feature

Please note that members can only sponsor native content already planned or planned in collaboration with the MRBTA Marketing Team. Contact your Membership Team for more information.