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Pursuit of perfection at heart of new ‘The Winemaker’ trilogy

A new trilogy of films entitled ‘The Winemaker’ uncovers stories of perseverance and passion within the Margaret River region winemaking community.

To be released online during September and October 2017 via margaretriver.com/winemaker, the films, created over a period of twelve months from April 2016 – April 2017, offer a unique chance to follow the personal and professional journeys of three extraordinary winemakers; Vanya Cullen (Chief Winemaker/Owner/Managing Director, Cullen Wines); Virginia Willcock (Chief Winemaker, Vasse Felix) and Josephine Perry (Winemaker/Owner, Dormilona).

While locals of our famed surf region may be known for their laid back, easy-going nature, these candid interviews reveal the unrelenting quest for excellence and tireless ‘pursuit of beauty’ which have helped Margaret River wines to become some of the most renowned and highly awarded in Australia.

How to share: Social

  • Head to margaretriver.com/winemaker to view the films as they are released, and share a link to the web page or YouTube video via your channels:
    • Virginia Willcock – out now!
      Suggested caption:
      Meet Virginia Willcock, Chief Winemaker at Vasse Felix. “I don’t need my name up in lights or anything, I just want to know that what I left behind in the world is better for me being there.” – Virginia Willcock
    • Josephine Perry, Dormilona – released 2 October
      Suggested caption: 
      Meet Margaret River ‘Young Gun of Wine’ Josephine Perry as she takes us behind the scenes of her one-woman winemaking operation.
      “Over harvest it’s a lot of juggling; watching weather patterns, waking up early and dragging the kids out of bed to get to the vineyard at first light… it’s a very emotional time because you’re tired and you’re excited and there’s energy in the air, especially in Margaret River, the whole region’s buzzing.” – Josephine Perry
    • Vanya Cullen, Cullen Wines – released 23 October
      Suggested caption:
      Meet Vanya Cullen, Owner and Chief Winemaker at Cullen Wines. “It’s a very beautiful thing to do… It’s very much about nature and as much as we can keep that purity of nature in the wines we do.” – Vanya Cullen
  • Include these tags to encourage comments and likes on your post:
    • Facebook: @TheMargaretRiverRegion; @vassefelixwines; @dormilona.com.au; @CullenWines @OffshootCreative
    • Twitter: @margaretriver; @vassefelix; @dormilonawines; @cullenwines; @theoffshoot
    • Instagram: @margaretriver; @vassefelixwines; @cullenwines; @dormilonawines @theoffshoot

Short snippets of the films are available for sharing, which may suit Instagram in particular – contact [email protected] to request the links!

How to share: Newsletters

Suggested copy:
Uncover the stories of perseverance and passion within the winemaking community of the Margaret River region.

Introducing ‘The Winemaker’, a trilogy of films, created over a period of twelve months from April 2016 – April 2017, which offer a unique chance to follow the personal and professional journeys of three of our region’s most extraordinary winemakers.

While locals of this famed surf region may be known for their laid back, easy-going nature, these candid interviews reveal the unrelenting quest for excellence and tireless ‘pursuit of beauty’ which have helped Margaret River wines to become some of the most renowned and highly awarded in Australia.

View the films here: www.margaretriver.com/winemaker

Click below to download images:

 

 

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