Jenny Lee, Author at MRBTA

Update from Capes Foundation Conservation Team

MRBTA’s Capes Foundation division includes its own in-house Conservation Team, which looks after the 8 tourism sites across the region that are under its care - Ngilgi, Lake, Mammoth and Jewel Caves; Cape Naturaliste and Cape Leeuwin Lighthouses, Forest Adventures and Eagles Heritage. A number of these sites are located…

Jenny LeeAugust 10, 2023

What's new in the industry?

Upgrades to nbn Fixed Wireless network in the Shire of Augusta-Margaret River

Nbn is currently undertaking a significant Regional Upgrade Program and work has started on the upgrades to the nbn Fixed Wireless network in the Shire of Augusta-Margaret River, which will benefit many local households and businesses by providing access to faster speeds and extending the coverage of the nbn Fixed Wireless network. The upgrade works…

Jenny LeeAugust 8, 2023

Events

MRROS: Take part in the social media blitz on Sunday 6th August

Please find below a notice issued to MRBTA and our members from the Margaret River Region Open Studios Team: Dear MRROS Partners and Stakeholders, Thank you for your support in our bumper 10th anniversary year. With just six weeks to go, there’s plenty to get excited about; 166 artists…

Jenny LeeAugust 3, 2023

Events

Cabin Fever Kicks Off!

Cabin Fever Festival kicks off this weekend with over 50 events from Busselton to Margaret River from 14-23 July. From 14-16 July, Cabin Fever’s festival hub The Cabin presented in partnership with Shelter Brewing Co invites guests to keep cosy all weekend on the Busselton Foreshore, just outside Shelter with…

Jenny LeeJuly 12, 2023

Marketing & Membership team blog Research & Statistics

2023 WA Tourism Awards: Help with statistics

Good luck to all MRBTA members who are currently working on their WA Tourism Award submission. Please find below some statistics and information sources which are out there to help you: Question - Introduction: How does the business demonstrate tourism excellence? This question usually appears as the first question in…

Jenny LeeJuly 10, 2023

Digital Marketing Tips

Upgrade to Google Analytics 4 for Deeper Insights and Uninterrupted Tracking

Google Analytics 4 (GA4) is Google’s next-generation measurement solution, taking over from the current Google Universal Analytics on July 1st, 2023. bureau42 has been reviewing the new change and what it means for businesses in the South West. By migrating to GA4, small businesses can access advanced features that provide…

Jenny LeeJune 7, 2023

Uncategorised

Tourism Destination Management Plan

MRBTA has been pleased to work closely with Tourism WA and Australia's South West on the development of the Tourism Destination Management Plan. The Tourism Destination Management Plan is the first of five to be developed for Western Australia’s regional tourism organisations and will reflect stakeholder priorities through a wide-ranging…

Jenny LeeJune 7, 2023

Industry News & Updates Leeuwin Naturaliste National Park

State Government Announces Funding for Cape to Cape Track

Statement from MRBTA Chair, Stuart Hicks: We are delighted the Western Australian Government has announced this morning that it will invest $2.7 million in major upgrades to the Cape to Cape Track and visitor signage in the National Park. The Hon Roger Cook MLA and Hon Reece Whitby MLA…

Jenny LeeMay 18, 2023

Sustainable Tourism

ECO Think Destination Forum: Key Takeaways

MRBTA Membership Manager, Melissa Carmichael, has recently returned from the ECO Think Destination Forum in Bundaberg, where she represented the region by speaking on the Certified Destinations panel. Melissa was able to reflect on the learnings and value received through the Shire of Augusta Margaret River's ECO Certified Destination Certification…

Jenny LeeApril 26, 2023

Cruise Ships

Successful Cruise Season Closes at Busselton

Busselton’s 2022/23 cruise season has now drawn to a close, with 11 cruise ships welcomed to the iconic Busselton Foreshore since the season commenced in October 2022. Combined, these ships have carried over 16,000 passengers and 7,000 crew, making it one of the largest seasons delivered in Busselton since cruise…

Jenny LeeApril 25, 2023