

The Margaret River Region’s key tourism, hospitality and wine industries are seasonal, with its workforce requirements increasing significantly during summer (peak tourism) and autumn (wine vintage).
Traditionally, industry has been able to supplement its permanent workforce with a seasonal workforce drawn from other parts of the State and across the country, as well as backpackers travelling through Australia, and workers sourced from overseas on temporary visas.
Increased Challenges
The pandemic and the associated restrictions on the movement of people challenged this tried-and-tested model of sourcing seasonal workers. Issues have been compounded by ongoing shortages of adequate and affordable accommodation.
It is expected that staff shortages will be exacerbated over the coming years as a number of new regional developments become operational, requiring an even larger seasonal workforce.
Industry continues to call for increased supply of affordable accommodation for seasonal workers, which is becoming a barrier for some businesses to securing enough transient workers.
Worker Accommodation Study
In 2022, MRBTA and MRWA, supported by Tourism WA and the SWDC commissioned ACIL Allen to undertake a preliminary assessment of the worker accommodation requirements in the region.
The study included an in-depth analysis of available economic and social data and was complemented by consultation with industry and government stakeholders.
The key findings of the study recognised:
The study also presented domestic and international case studies to provide examples of how different jurisdictions have addressed the need to fill a shortage in seasonal worker accommodation facilities, to help inform the potential development options available as part of a more comprehensive policy response to the challenge of accommodation shortages in the region.
Additional Camping Facilities Developed
From March 2023, new camping facilities will be made available at Southern Stars Holiday Park in Dunsborough for the specific purpose of providing much-needed seasonal worker accommodation in 2023-24. The powered campsites are suitable for tents, vans and campers and include access to shared ablution and cooking facilities.
The development has resulted from the tireless efforts of the Southern Stars Holiday Park team, as well as support from MRBTA, Margaret River Wine Association (MRWA), the South West Development Commission (SWDC) and the City of Busselton.
Businesses or seasonal workers wishing to secure sites on a short- or long-term basis are encouraged to contact Southern Stars Holiday Park directly to discuss requirements, via (08) 9755 1331 or stay@southernstarspark.com.au.
– Updated February 2023