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Amanda Carmichael

Singapore Wine Tourism Marketing EventsUncategorisedWhat's new from the MRBTA?

Partnership with Expedia to promote the Margaret River region in Singapore

The International Wine Tourism Steering Group (MRBTA, MRWA, SWDC & ASW) is excited to announce the Margaret River region's first ever marketing campaign partnership with Expedia. The match-funded $100,000 campaign, runs from March 13th to May 7th targeting travel from Singapore during the winter months from June 1st to August…
Amanda Carmichael
March 6, 2019
Uncategorised

New Visitor Servicing Model For Augusta

Yesterday, the MRBTA launched a new approach to marketing and visitor servicing for Augusta at a community and business update held at the Augusta Hotel. The new visitor servicing strategy will see the current Augusta Visitor Centre close on Wednesday, 20 February and operation funds reallocated into meaningful marketing opportunities…
Amanda Carmichael
February 15, 2019
What's new from the MRBTA?

Preserving the History of Our Lighthouses

Last month the Hon. Alannah McTiernan MLC, Minister for Regional Development; Agriculture and Food; Ports officially opened the upgraded Cape Naturaliste Lighthouse precinct. Major restoration works have now commenced on the lighthouse tower itself. Visitors can experience history in the making, with this only the second time work of this…
Amanda Carmichael
February 5, 2019
What's new from the MRBTA?

Margaret River Visitor Centre Update

The construction of stage two of the Margaret River Visitor Centre upgrade is now complete.  New external signage will be installed in the coming weeks, and interpretive fitout of the internal space will advance over the next year. The space is now home to the Margaret River Wine Association office…
Amanda Carmichael
February 5, 2019
Industry News & Updates

Augusta Marketing and Visitor Servicing Update

The Augusta Marketing Reference Group invites Your Margaret River Region members to attend an Augusta marketing update on Thursday, 14 February 2019. Please join us for the launch of the new Augusta map, promotional video and Visitor Information Hubs. When: 5.30pm, Thursday 14 February  Where: Augusta Hotel Drinks and canapes…
Amanda Carmichael
February 5, 2019
Regional News

Margaret River Perimeter Road Update

Mainroads Western Australia has issued the following update regarding the Margaret River Perimeter Road works. Completion of the final stages of works has been impacted by adverse weather conditions over the past month. This has impacted on the construction of the gravel pavement resulting in a delay to sealing and asphalting…
Amanda Carmichael
December 10, 2018
Lake Cave MRBTAWhat's new from the MRBTA?

Lake Cave Temporary Closure

On the afternoon of Friday 12 October, a section of earth at the far end of the paved platform outside the entry of Lake Cave gave way.  No one was injured in the incident.  Although this impacted the assembly area outside the cave, it had no impact on the cave…
Amanda Carmichael
November 14, 2018